Blog
Thank you for visiting my blog! Here, I share my thoughts and insights on the music business and industry, offering a unique perspective as a label owner, composer, and producer. You’ll find in-depth articles focused on everything from sync licensing to the latest industry trends, helping you stay informed and ahead of the curve. My goal is to provide valuable knowledge while also sharing my personal experiences in the world of music.
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AI in Advertising: The Controversy Surrounding Coca-Cola’s Holiday Campaign
Holidays Are Coming – But Is the Magic AI-Generated? Coca-Cola’s 2024 holiday commercial, “The Holiday Magic is Coming,” has ignited a polarizing debate over the role of artificial intelligence (AI) in advertising. The company employed…
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Spotify Insiders Cash In: What Their $139 Million Stock Sale Means for the Company’s Future
Spotify’s stock has been riding high recently, with impressive growth after a strong earnings report in Q2. This surge has been a great opportunity for Spotify’s executives, who have been cashing in on their shares.…
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AI and the Rise of Fear: Why Creators Have Nothing to Worry About
With all the buzz around AI, it’s easy to feel overwhelmed. As a creator, you might wonder: Is AI going to take over my job? Will the technology I use today become obsolete tomorrow? These…
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Thanksgiving and the Art of Gratitude: Deals, Music, and a Toast to the Heroes
Thanksgiving began in 1621, celebrated by the Pilgrims and Wampanoag to give thanks for a bountiful harvest after a harsh winter. In 1863, President Abraham Lincoln declared it a national holiday during the Civil War,…
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The Rise of Short-Form Video Content: Why It Matters for Creators, Brands, and Audiences
Over the past few years, short-form video has surged in popularity, transforming the way content is consumed and shared across social media. Platforms like TikTok, Instagram Reels, and YouTube Shorts have led the charge, giving…
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Why Artists Should Watch the Growth of Niche Streaming Platforms in 2024
As the music industry continues to evolve, so does the way music is consumed. With a staggering $66.23 billion in US OTT subscription revenues forecasted for 2023, niche streaming platforms are becoming increasingly important players…
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AmazeVR: Transforming Concerts for the VR Era
The Future of Concerts: How AmazeVR is Redefining Live Music In the fast-changing world of music and technology, virtual reality (VR) is emerging as a game-changer for the concert experience. AmazeVR is leading the charge,…
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Navigating the Music Industry in 2024: Essential Trends in Music Marketing
As the music industry continues to evolve, artists and labels need to stay ahead by adopting emerging marketing techniques. The rapid integration of new technologies, from AI to virtual experiences, is changing how artists reach…
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ADAM Audio D3V vs. iLoud Micro: The New Compact Monitor King?
Exploring the ADAM D3V: A New Rival for the iLoud Micro Series? In the world of compact studio monitors, innovation keeps the market alive with fresh competition, and ADAM Audio’s latest release, the D3V, is…
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iLoud Micro Monitor vs. iLoud Micro Monitor Pro: Detailed Comparison
The iLoud Micro Monitor and the iLoud Micro Monitor Pro are two excellent offerings from IK Multimedia, designed for those seeking compact, powerful studio monitors. While they share a similar form factor and basic design…
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iLoud Micro Monitor Pro Review: The Ultimate Compact Speakers for Critical Mixing, Gaming, and Media Entertainment
The iLoud Micro Monitor Pro from IK Multimedia is a powerful upgrade to its predecessor, the original Micro Monitor, offering a remarkable audio experience in a compact form. With bigger drivers, a stronger bass response,…
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IK Multimedia has just released the iLoud Micro Monitor Pro: a compact powerhouse for producing and mixing
The IK Multimedia iLoud Micro Monitor Pro is a compact powerhouse, designed for those who demand professional sound quality in any space. Building on the success of its predecessor, the iLoud Micro Monitor, the Pro…
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